GRACE Charity

A Website That Supports Women Through Gynaecological Cancer.

Web Design

Charity

Overview.

A calm, compassionate charity website that raises awareness of the five gynaecological cancers, funds research and connects women with support.

GRACE (Gynae-oncology Research and Clinical Excellence) was established in 2005 and supports women living with gynaecological cancers across Surrey, West Sussex and Hampshire. The charity raises awareness to promote early diagnosis, funds research into causes and treatments, provides local hospitals with surgical equipment and offers peer support to women who are diagnosed. We designed and built a WordPress website, donated through the Delivered Social Green Initiative, that brings all of this together in one gentle, reassuring place.

WordPress CMS: The GRACE team publishes news, research updates, events and newsletters themselves, with no developer needed.
Clear Cancer Information: Dedicated pages for ovarian, cervical, endometrial, vaginal and vulval cancer explain symptoms in plain, calm language.
Gentle Lotus Branding: GRACE Slate, Lotus Lilac and soft Petal Blue tones with rounded Varela Round headings give the site a calm, caring feel.
Online Shop and Events: A built-in shop, fundraising challenges and event pages make it easy for supporters to get involved.
Free Website Design & Build: GRACE’s website was created at no cost through Delivered Social Green, so the charity can keep its funding focused on supporting women.

The Challenge.

Speaking Gently About a Difficult Subject.

Every day in the UK, 58 women are told they have a gynaecological cancer, yet many still do not recognise the symptoms. GRACE needed a website that could talk about these cancers clearly and kindly, reach women who might be worried about symptoms, support those already diagnosed and inspire fundraisers. It also had to share research news, such as the MIRRORS study, and give supporters simple ways to donate, shop and sign up for challenges.

Raising Awareness: Symptoms of all five gynaecological cancers needed to be easy to find and easy to understand.
Supporting Women: Women’s support services and the GRACE Women community needed a warm, welcoming place on the site.
Sharing Research: Research projects and news needed to show supporters exactly what their donations achieve.
Encouraging Fundraising: Donations, challenge events and the online shop all needed simple, visible calls to action.

The Results.

A website that offers comfort, clarity and hope.

The new website gives GRACE a calm, trustworthy home online. Visitors are welcomed with the promise of a better future for women with gynaecological cancers, then guided to clear information on each cancer, support services, research and the latest news. Supporters can sign up for challenges from the Royal Parks to the National Three Peaks, shop online, donate or join the newsletter in a few clicks. The team keeps everything up to date themselves through WordPress.