Overview.
Our founder’s personal brand, run by our own team.
Jonathan Bird is the founder of Delivered Social. His personal accounts on Instagram, TikTok, LinkedIn and YouTube are managed by the Delivered Social team, in exactly the same way we manage our clients’ accounts.
We think that matters. If we ask business owners to step in front of the camera, we should be doing it ourselves. Jonathan’s channels are where we test new video formats, ideas and trends before we use them for clients.
In 2026 we also built Jonathan a new personal website, jonathanbird.co.uk. It brings his companies, his blog and a simple way to book a call into one place, so everyone who finds him through video has somewhere to land.
The Challenge.
Turning a busy business owner into a video-first creator.
Like most business owners, Jonathan does not have time to plan, film and edit content every week. The team needed a system that made video easy: short filming sessions in the office, quick turnarounds and content that feels natural rather than staged.
Delivered Social plans, films, edits and publishes short-form video for Jonathan across Instagram, TikTok, YouTube Shorts and LinkedIn, mixing business advice with the things he loves, from Star Trek and LEGO to Delenn the French bulldog.
As the audience grew, there was nowhere obvious for it to go. People who wanted to know more had to piece his businesses together from bios and links. He needed a website that felt as personal as the videos and sent people to the right company quickly.
The Results.
Almost 275,000 views from a single day of videos.
Video has driven everything. Videos published on 31 October 2025 were watched more than 177,000 times on TikTok and almost 98,000 times on Instagram, and Instagram reached over 22,000 accounts the next day. In December another reel passed 111,000 views, and this year TikTok videos have reached 13,000, 9,900 and 6,100 views.
Across all four channels, Jonathan’s audience has grown from around 13,400 to more than 14,600 followers, and his YouTube channel has gone from 2 subscribers to over 80 since we started posting Shorts. Every video is also a live test of the formats we use for our clients.
The new website now does the joining up. Big Plus Jakarta Sans headings, Paper Cream backgrounds and a Signal Orange full stop give it the same confident feel as the videos, while the Companies list sends visitors straight to Delivered Social, Business Pressed, Singles Warehouse and Delivered Social Green. Fresh posts on business, social media and Star Trek keep it moving, and every page ends with an easy way to say hello.
