Little Bee Soap Co

A Seaside Soapery Makeover for Southsea.

Web Design

eCommerce

Overview.

A Victorian-inspired shop for a business that has grown up.

Little Bee Soap Co is Emma’s handmade soapery in Southsea, making cold-process soaps in small batches with organic oils, local Hampshire honey and beeswax. We built her first website, and since then the business has grown into three collections, a network of local stockists, workshops, commissions and award shortlists. The relaunch gives all of that a proper home.

WordPress CMS with WooCommerce: Emma can add new bars, update stock and post events and journal stories herself.
Shop by Collection: The Southsea Collection, Honey Soaps and Little Bee Soaps each have their own route in, with every bar at £10.
Victorian Seaside Design: Victorian Plum, Rose Clay and Soap Blush on a honeycomb texture, set in Cinzel and Cormorant Garamond.
Scent Finder: Three quick questions match visitors with the right bar if they don’t know where to start.
Join the Hive: A 10% first order code turns new visitors into newsletter subscribers.

The Challenge.

Telling a bigger story than “we sell soap”.

The original site was built for a business just starting out. Little Bee had since added collections, wholesale stockists, wedding favours, corporate commissions, workshops and markets, plus two 2026 award shortlists. The new website needed to hold all of it without losing the handmade, local feel that makes the brand special.

Showing the Craft: Visitors needed to see that every bar is made the old-fashioned way, from cold process to four-week curing.
Proving the Ingredients: Vegan, organic, cruelty-free and no palm oil had to be clear at a glance.
Many Ways to Buy: Online orders, local stockists, commissions and wedding favours all needed their own clear path.
Building Trust: Stockist reviews and award finalist badges had to sit front and centre.

The Results.

A little everyday luxury, online.

The new homepage opens on Southsea’s Victorian-inspired seaside soapery, with Emma’s mermaid-topped bar and a strip of values underneath. Visitors can shop by collection, browse customer favourites, read about the ingredients, find a local stockist or book a workshop, with stockist quotes and award badges building trust along the way. Built on WordPress and designed mobile first, it’s a website that has finally caught up with the business.